felipe loureiro san diego

On Marketing the Multisport Business with Felipe Loureiro

I recently had a chat with Felipe Loureiro, Multisport Coach & Founder of Breakaway Training located in San Diego, CA.  Breakaway Training is a Premier Multisport Team where Felipe and his group work with all types of athletes ranging from the elite level triathlete, those trying to place in their age group or anyone who has a […]

groupon marketing club pilates san diego

Marketing Campaigns with Groupon: An Interview with Club Pilates

This week’s Business Minds is with Allison Beardsley, founder and CEO of Club Pilates. Club Pilates is a fitness studio with 11 locations throughout San Diego, with plans for international growth in the near future.

Social Media Trends GELA Social Media Marketing

How to Keep Up with Social Media Trends in 2013

We are almost into the third quarter, (can you believe it??) and there are still many new social media trends on the rise for 2013. There has been a change in what customers expect from your business, and it is important that you know how to stay ahead of the curve. How to keep up […]

wsj twitter

Don’t Think Your Business Could Benefit From Twitter? Think Again

Although Twitter is the second most popular social networking site out there, a lot of small business owners are hesitant to use the platform as a marketing tool. A recent study shows that only 3% of business owners think that Twitter has the most potential to help their companies. That number is incredibly low, especially […]

Keeping Business Alive While Managing Health Issues

I have had a few major health issues hit me.  I found out I had a hypothyroid.  Hypothyroidism means your thyroid is not making enough thyroid hormone.  “The thyroid makes hormones that control the way your body uses energy.”  There are many people that have this problem but luckily its easy to treat – but the […]

A photo of Sophie with her Aunt Martha after a beautiful wedding ceremony.

Marketing Yoga and Life Coaching with Sophie Herbert

We are very excited to have interviewed Sophie Herbert recently.  Sophie is a life coach, an alignment focused yoga teacher, and radio personality. Her mission is to empower her clients, students, and listening audience to develop greater self-trust, overcome obstacles, and build meaningful lives.  At GELA we love meeting people like Sophie who make it […]

frank elevator agency

Meet Frank and His Creative Agency, Elevator

Frank Cowell is the Elevator Agency’s president and founder. Elevator is a creative agency located in Carlsbad, CA.  Elevator has provided services to Toshiba, Qualcomm, Ballast Point, Lantronix, Surf Ride, Welk Resort Group and other companies locally and nationally.  Frank’s rare passion for both technology and strategy makes Elevator what it is: A creative agency […]

tara coleman san diego marketing blog

A San Diego Clinical Nutritionist Builds Her Brand

Tara Coleman completed a Clinical Nutritionist program that focused on how to individualize food and supplement health programs for specific needs.  She is passionate about disease prevention with a focus on nutrition.  Tara is a small business owner and handles most of her own marketing, and in the process, she has been learning how to improve her marketing […]

Senior Marketing Manager Lana Ybarra Hospitality Marketing San Diego

Hospitality Marketing in San Diego – Meet Ms. Ybarra

Meet Lana Ybarra, Marketing Manager of JC Resorts.  Ms. Ybarra has been working for JC Resorts for nine years (five years with JC Golf marketing division and four years with JC Resorts hotel marketing division) .  She grew up in the town of Fallbrook, CA, a little over an hour North East of downtown San […]

"Hey You Facebook, I mean Instagram..."

Your Privacy Threatened Again, Facebook Style

by Colleen Francioli If you use Instagram personally or professionally on behalf of your company or brand, you might not be happy with the latest news.  We were very unhappy too when we saw the headlines.  If we are unhappy you should be too: Instagram Privacy Policy And Terms Of Service Update: Company To Respond […]

Photo credit: http://connectedworldmedia.com/wp-content/uploads/2012/07/toolbox.jpeg

Our Social Media Productivity Toolbox

Investing even just a little bit of time per day in social media marketing can make a BIG difference. But if you’re not careful, it can be all to easy to spend more time than you may have originally intended! To avoid this problem, we’ve put together a few of our favorite tools for a […]


Business Minds: Ann marie Houghtailing of The Houghtailing Group “Activity Breeds Results”

We recently sat down with Ann marie Houghtailing, principal of The Houghtailing Group to discuss the successes and struggles business owners face in marketing. The Houghtailing Group is a boutique sales and business consulting firm transforming sales training forces across the globe. What do you enjoy about being a business owner? I own my time […]

[source: mashable.com]

Pinterest: The Best Interest of Your Business

“I didn’t realize Pinterest was also for marketing – I only look at it for decorating tips.” I heard these words recently and my initial though was really? With social media closing the gap on traditional marketing with prominence on Facebook, Twitter and LinkedIn, why would anyone be surprised that it has tackled Pinterest too? […]

Social Media Explained LinkedIn

Tips for LinkedIn

LinkedIn – How to use it and use it well! Social Networking, B2B and B2C

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